Ethical sponsorship
The principles that underpin the decisions we make about who we will work in partnership with.
Working in partnership
We recognise the value of working in partnership with other organisations and are continually looking for opportunities to collaborate and partner with organisations on issues of mutual interest. These may include government departments; NHS organisations; charities and other not-for-profit organisations; and commercial companies.
We believe that external funding of our work can lend greater legitimacy and influence to our activities, as well as allowing us to expand our programme of charitable activities.
We therefore seek to work with a range of organisations that support our work – whether that is through funding our researchers to undertake specific research projects, joint initiatives with partners, consultancy involving our health care experts, or sponsorship of our events.
However, this is undertaken with careful consideration of our independence and reputation, with the majority of our activities funded from our endowment.
Principles for partnership working
A number of important principles underpin decisions we make about whom we will partner with, accept research funding from, or enable to sponsor our activities, such as events. These are:
Charitable remit – Our guiding principle is that all funding secured from external sources – whether for funded research projects or sponsorship – should further our charitable objectives and support our strategic priorities.
Maintaining our independence – Our reputation relies on our independence. Any partnership we enter must not compromise our independence. We present objective findings of our analysis and we give no guarantee that deliverables of a partnership won’t contain material disadvantageous to a partner’s business or area of work. Partners have no direct control over analysis or recommendations made in our work.
Conflicts of interest – We will not work with organisations when there is a conflict of interest (real or perceived) with our work. Specifically, we will not partner with organisations whose primary purpose may be seen as detrimental to population health, for example those whose activity primarily involves tobacco, sugar, alcohol, gambling, the extraction of fossil fuels, etc.
Editorial control – We will only accept income where we retain control over the activities and intellectual property of the project in question. We will always maintain editorial control over published material.
Integrity and transparency – We will be transparent about the organisations we are working with, and the nature of the partnerships we are engaged in.
Level of financial contribution – The acceptance of research funding and sponsorship will not be determined by the level of financial contribution alone – we will work with organisations as long as they help to further our charitable objectives and be in keeping with our strategic priorities.
Range of partners and sponsors – We will not become reliant on research funding and sponsorship from any one organisation.
Marketing – We will not endorse specific companies and/or products.
Mutual benefit – The Nuffield Trust recognises that successful partnerships depend on mutual benefit. The broad benefits each partner expects to gain should be openly set out.
Protocol for events sponsorship
We seek sponsorship for some of our major events, including our annual Health Policy Summit and one-day conferences on topics that are in our areas of expertise.
As a matter of course we insist on maintaining control over programme content for all our events, regardless of whether they are sponsored or not by third parties.
When and where appropriate we will offer speaking and chairing opportunities to sponsors. However, these slots will be determined and allocated solely on merit and editorial reasons, and not due to a financial contribution alone.
In addition, partners and sponsors will not be allowed direct access to the individuals and organisations signed up to the Nuffield Trust’s mailing lists.
Contact
If you are interested in sponsorship opportunities, please contact Leonora Merry (Director of Communications) or Rowan Dennison (Deputy Director of Communications).